Does Having the Keyword Phrase in the Domain Really Matter? - Not so much

There has been much written over the years about the importance of having the keyword phrase that you’re optimizing for in the domain name.  So for example, if you’re optimizing and want to show up in the search listings for “red widgets”, then the following domains would help you to do that: best-red-widgets.com red-widgets-forsale.com redwidgets-bestones.com And…if you could get [...]

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SEO DEAD? - another take on Instant Search

I’ve been devouring all the articles and such that are coming out about Google’s instant search.  This guy totally gets it. It’s the best article I’ve seen and shows how this is likely GOOD for us (marketers) Check it out here

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SEO is DEAD!!! - not…

Well, here we go.  Google instant is announced and everyone is starting to write blog posts about how SEO is now dead and meaningless.  So silly. Certainly things are changing, and this will have some effect, but we need to focus on what it actually does. In my mind it does two things.  First, it “steers” people [...]

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Do Blog Comments Even Count Anymore - for SEO ?

This recent post over at Google’s Webmaster Blog and the fact that there’s a whole new search algorithm (caffeine) launching after the holidays really got me thinking about the future value of comment posting on blogs for SEO purposes. Let’s just think about it from a common sense perspective.  Although I’m totally oversimplifying, the whole idea [...]

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Does Google Really Care about Content?

Everyone knows that page rank is driven by backlinks…but, are there other factors?  Many people have theorized that content matters.  The “freshness” of it, the “quality” of it etc.  Do they have any impact at all on page rank? We developed a study using 200 domains and lots of time and effort to answer this question. [...]

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Link Building Made Easy

Link building to improve your organic search engine rankings is one of the easiest, and yet, least understood strategies that we all use. I often come across people who think there’s some magic bullet or secret answer to this…that only gifted gurus and SEO experts know.  Nothing could be further from the truth.  The dirty little [...]

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